Introducing Mach IQ

Mach IQ brings together deep B2B go-to-market expertise to drive ABM program design, best-in-breed methodology, and the industry’s leading first-party database to originate the quality leads that deliver results.

The company was born out of a partnership between two leading B2B marketing companies:

1. MachBizz—one of the largest originators of business leads in the world.
2. B2B IQ—a cutting-edge B2B strategy consultancy

Meet the founders

Liam
Blackwell

Chief revenue officer and co-CEO

Liam Blackwell began working in digital media and B2B marketing last century.

 

After long runs with The Register and as global chief digital officer for Gyro (a Dentsu International agency), Liam founded B2B IQ in 2018, which has evolved to become Mach IQ.

 

Liam’s developed brand-to-demand strategies for leading brands including Microsoft, HP, AIG, Workday, Grainger, Service Now, and Dell Technologies.

 

Originally from Manchester, England, Liam has settled in San Anselmo, California. He has three very Californian kids and restores his sanity, when possible, by hiking and snowboarding.

Akshay
Mehta

Chief technology officer and co-CEO

Akshay is an entrepreneur and innovator who invests in early-stage startups.

 

After earning a Master’s in business administration from Pune University (known as Oxford of the East), he became a founding partner in MachBizz, which soon became the top B2B demand generation publisher in India.

 

Akshay is a father and family man and finds time to donate his time to help the needy.

Shailendra
Mishra

Chief marketing officer

As the lead for marketing and the operations team, Shailendra prides himself as an expert of execution.

 

After earning a Master’s in business administration from Pune University and became a founding partner in MachBizz.

 

Shailendra is the father of a baby boy and a fitness freak.

Pravin
Kothare

Chief data officer

Pravin is the company’s data nerd and leader of its data management team.

 

After earning a Master’s in business administration from Pune University, with specialization in marketing, he became a founding partner in MachBizz and continuously implements new technology to optimize its data.

 

Pravin loves to spend time with his baby daughter and is a swimming enthusiast.

Samyag
Shah

Chief operations officer

Samyag is a second-generation entrepreneur and focuses on operations.

 

He earned a Bachelor’s degree in engineering from Pune University and then became a
founding partners in MachBizz.

 

He loves spending time with his daughter and is an avid reader.

ACCELERATE YOUR ABM SUCCESS

MACH IQ offers custom B2B demand generation programs.